In light of the worsening plastic pollution across the globe, retailers are switching to environmentally friendly packaging solutions. Eco-packaging has also stirred a hype among consumers who are well aware of the damaging impacts of plastic waste in the environment. But in essence, what really is eco-friendly packaging? Let us know more information from rooland.com, hopefully you enjoy to reading this article and get some inspiration about eco-friendly packaging!
By definition, eco-friendly packaging is any packaging that’s easy to
recycle, safe for individuals and the environment, and is made out of
recycled materials. It uses materials and manufacturing practices with
minimal impact on energy consumption and natural resources. Also known as sustainable or green packaging, eco-friendly packaging solutions aim to:
● Lessen the amount of product packaging
● Promote the use of renewable/reusable materials
● Cut back on packaging-related expenses
● Eliminate the use of toxic materials in the production of packaging
● Provide options to recycle packaging easily
Why embrace eco-friendly packaging?
The environmental effects of single-use plastics don’t begin and end with waste treatment. It’s only the tail-end of the entire process that most consumers are aware of. A certain type of packaging can cause a serious impact on the environment in every stage of its production, beginning from sourcing the raw material, manufacturing, transportation, purpose, and all the way to its disposal.
The average Australian uses 130 kg of plastics per person each year. And a whopping 130,000 tonnes of plastic will likely end up in waterways and into the ocean. If we don’t take action on this, this plastic pollution can threaten our marine wildlife and contaminate our food chain. Switching to eco-packaging is the most viable solution to minimise this problem. Packaging manufacturers and businesses have a huge role to play in putting environment-friendly packaging items in the mainstream. With plastic pollution is growing at an alarming rate, industries need to reduce, if not completely eliminate plastic use.
The Sustainable Packaging Coalition details why this revolutionary
packaging method is beneficial to our planet as a whole.
- It’s safe and healthy for people and communities throughout its life
● It is made out of materials that are healthy
● It is sourced, manufactured, transported, and recycled using
● Sustainable packaging passes the market criteria for cost and
● Eco-packaging is physically designed to optimise materials and
● It optimises the use of recycled or renewable source materials
● Eco-packaging items are manufactured using clean production
technologies and ethical practices
● It’s recovered and utilised in biological and/or industrial closed-loop
Taking on an eco-mindset and translating it into your packaging design is also good for your brand. A study revealed that sustainable packaging can help brand owners increase their net sales by about 2 to 4 per cent. Thanks to the growing number of consumers (particularly millennials) who’re coming to patronise businesses with a palpable concern for the environment. According to the study, these consumers value eco-friendly packaging as a part of the entire brand experience.
There are also packaging items that can be recycled. However, even if they don’t cause harm to the environment, sourcing the raw materials used to produce these items still requires a significant amount of energy. But haveyou ever heard about “Noissue eco-friendly custom packaging” product? Noissue company has been providing eCommerce retailers with both sustainable, and customisable packaging options. Let we spoke with the noissue team to discuss their thoughts around sustainable packaging, eCommerce, and the key differentials of their eco-friendly custom packaging. Noissue eco-friendly custom packaging product provides retailers with both personalised, and more sustainable packaging options. Started in 2017, noissue strives to be a leader in design, innovation, and
Any advice for retailers considering a sustainable packaging option?
It would help if you didn’t have to compromise on branding to go
sustainable, and looking for products that offer added benefits (other than being kind to the planet) will help you maximize the value from going sustainable with your packaging. Our tissue wrap, tape, and stickers are fully customizable and compostable so you can deliver a great brand experience and package sustainably. Starting is the hardest, so we encourage retailers to do their best. Even if it starts with changing out one item of packaging to be a sustainable option that’s a significant first step. Then you can start looking at how you’re currently packaging your items and think about what happens to each layer of packaging you add. Can it be composted, recycled, or reused? Try to reduce elements that are one-time-use or disposable. Helping your customers understand what to do with your packaging once it
has served its purpose, is a great way to share with them your sustainable initiatives. Take this time to help them understand what to do next (compost? Recycle? reuse?) and what steps they can take to ensure it’s done correctly. You can also help them understand that your packaging carries the correct certifications to ensure its sustainability. Sharing with your customers will always help you build trust and rapport for your brand.
All noissue products are made using acid-free FSC-certified paper and are printed with renewable soy based inks that are completely recyclable. Noissue Mailers are home and commercially compostable and will breakdown in 6 months in the right environment. This makes them a great alternative to poly mailer bags which aren’t recyclable or compostable. Where do you see the future of eCommerce packaging?
As a society, we’re moving towards a more mindful approach to our lives, and this includes our purchases. With consumers being more aware of the effects of plastic on the environment, brands are starting to align with their customers by providing sustainable packaging. With the eCommerce market remaining hugely competitive, businesses have to differentiate their brand through customer experience – One aspect of that is branded packaging!
eCommerce is gradually transitioning towards a more thoughtful approach to packaging. More and more businesses are asking themselves: ‘what effect will this have on my customer and the environment?’ In this sense, sustainability is no longer a fringe concern for so-called ‘eco-brands’ , it’s now a criterion that all businesses are being judged. We are going to see this become a more substantial selling point for brands, especially considering that eCommerce has become such a competitive market.
As an eCommerce business, what are your thoughts around
sustainable logistics and the future of this?
The growth of eCommerce has meant that consumers have become
accustomed to fast turnarounds. Giants like Amazon have made one-day shipping the norm, and other retailers feel pressure to follow suit. But this means higher emissions, inefficient shipping practices, and more packaging.
Any thoughts around Carbon offsetting?
It is a great thing to do. Watch this space. We currently have an initiative where we help our customers plant a tree in a location that needs it, with every order. We’re looking to continue to grow this initiative and ones like this throughout 2020 and beyond.
Check out the full range products available at noissue.com, now that
you’ve learned the essence of great packaging and how you can create one for your product, it’s time to contact noissue.com to expert designers to bring your ideas to life. Professional graphic designers have put in years of work and study to help businesses create a package design that’s as effective as it is impressive. Invest in excellent packaging that can build a strong impression and latch on your customers’ attention.
We all know how important it is to reduce our impact on the environment. Many businesses are now improvising with new ways of
designing and producing their products, attempting to lessen their carbon and environmental footprint, while simultaneously saving on costs. The concept of “cradle-to-cradle” taking responsibility for a product’s impact from the sourcing of the materials to its ultimate disposal is also becoming increasingly popular. Which packaging materials are better for the environment? There are plenty of alternative packaging solutions that are biodegradable and recyclable. If you need some simple inspiration eco friendly packaging, below are the most common examples of packaging that naturally decompose:
Now cardboard is a trend for environmentally friendly packaging, for some industry players, especially home businesses. Besides being safer, product packaging made of cardboard also looks more natural and aesthetic.
Currently, there are many home businesses that use cardboard packaging. Call it the fashion business, birthday gifts, pastries, food, cosmetics, and much more. In addition, the cardboard received by your customer can also be used again to store goods or for other things. In fact, cardboard can also be easily recycled, into more useful items, and the material is easily biodegradable.
If the cardboard is a little more prone to dents, maybe you can use a carton box, as an environmentally friendly packaging, which is both safe and aesthetic.
Carton box, has a better strength than cardboard. So, for those of you who have businesses such as food in glass containers, drinks in glass bottles, or products that break easily, you can use carton boxes as packaging.
It’s a great packaging option since it’s reusable, recyclable, biodegradable, and can be used for any purpose. Most of the paper packaging we see everyday are made out of recycled paper.
Packing ‘peanuts’ (protective packaging used to hold fragile items in place) can be made using corn or plant starch material. This type of packaging can be used in lieu of plastic bubble wrap. Starch-made packing peanuts are fully biodegradable.
Benefit Of Eco-friendly Packaging While helping the environment is one benefit of eco-friendly packaging, packing products using fewer and more sustainable materials reaps additional rewards: Saving money because reducing excess packaging results in lighter and smaller shipments that cost less to transport. Maintaining business, that switching to green materials can help meet or anticipate customer demands for eco-friendly suppliers. And attracting consumers, because many shoppers will choose an environmentally friendly product over a conventional package. So, from the article above we can know that making your packaging sustainable might not be something you do overnight, but it is something worth looking into now. This will help you get a plan in place for the next five years. Not only can it help reduce your carbon footprint and expand your brand into new markets, but it can also increase sales and reduce the amount of money you are spending on packaging materials.
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